The Mid-Atlantic Fruit and Vegetable Convention has become the premier grower meeting in the Northeast combining three days of six or more concurrent educational sessions with a large industry trade show and numerous networking opportunities - all designed to enable fruit, vegetable and berry growers as well as direct marketers to stay on the cutting edge of their industries. About 2,200 persons from throughout the mid-Atlantic region and beyond gather each year at the Hershey Lodge and Convention Center for the Convention.